Subscribing to Magazines

Comprehensive listing of magazine subscriptions.

Magazines are a popular late holiday gift because the receiver doesn't expect an issue in-hand at gift giving time. MagsDirect.com does send a card with gift subscriptions so there is something to fill the stocking.

The most popular magazine gift ideas for men are fitness magazines and men's magazines. For women travel magazines are the most popular and for children, the selections vary greatly by age and gender.

When purchasing magazine subscriptions online expect to pay significantly less than the cover price, but expect to pay the same price regardless of the site where you purchase the subscriptions. Pricing on magazine subscriptions are fixed by the publishers, so all legitimate retailers will sell the magazines for the same price. Look for a company you can trust.

Most publishers use mail processing centers which print address labels for a month or more at a time. Labels for new orders are generally not printed until the next run of labels. Additionally, most magazines are printed well in advance of shipping, and each printing is pre-allocated only to the amount of subscribers at the actual time of printing. As a result of this, the magazine industry has a standard "lead time" for subscriptions of 4 to 8 weeks for weekly magazines and 8 to 12 weeks for monthly magazines and quarterly subscriptions although these times may vary with different publishers.

If your subscription has not started within these times, the best way to get the status of your subscription is to check the magazine's web site.

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Aaron Rubin
www.magsdirect.com